I've just completed juroring Watermedia XVI, a biennial exhibition sponsored by the Pike Peak Watercolor Society. After selecting 80 paintings from a field of over 380 works, I'd like to make some observations on the process.
Artists entering the exhibition ranged from Dolphin Fellows of the American Watercolor Society to newcomers to watermedia. Most states and six foreign countries were represented. In order to be more inclusive, I selected no more than one painting from an artist (artists could enter up to three works and several artists entered three strong works). Submissions were via slide or digital image.
My method of selection was to evaluate each painting on four criteria:
1. Technique
2. Design
3. Content
4. Originality
Design and originality were the main qualifiers. Most entries had sound technique and something to say. Original thought was at a premium, but some good examples were entered. Design was strong on at least half of the entries, so it was a matter of being demanding on many of the borderline paintings. As Ed Whitney used to say, "In watercolor a placement differential of 1/4" can promote or demote". (He was extremely picky, in my opinion.)
One major concern was the large number of poorly photographed paintings. Artists can help themselves immensely by putting more energy into photographing their work. I've judged several shows where the quality of the image was crucial to being accepted into the exhibition. So, if you're serious about getting work selected, make the effort. A good entry should be in sharp focus, have the correct tone (not too dark or too light) and show only the image (no mat, frame or background). Digital entries should be set at the appropriate resolution as required by the exhibition prospectus. If it says, "No larger than 1200 pixels on the longest side", then pay attention to that requirement. Photography problems like keystoneing and angled or skewed images must be avoided. Appropriate lighting is important for displaying the colors correctly in your painting. Failure to pay attention to these things makes the evaluation of your work difficult. Hence, a judge is more likely to pass on it. Remember that you're competing with other artists who are serious about getting into shows and are doing an excellent job of photographing their work. To learn more about photographing watercolors, check my Summer 2009 newsletter at my website: http://www.thomasjowen.com/. It will be posted in mid-June.
This coming weekend, I'll be in Westcliffe, CO at the foot of the Sangres de Christo Range (the highest and longest range in the Rocky Mountains) for a landscape painting workshop titled"Springtime in the Sangres".
ps. the photo has nothing to do with the show, I just like my irises!
